

The arto platform
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• Instant global visibility for all the work uploaded.
• Discovery and access to artists from all over the world.
• Gratification in terms of like will be accepted but shall not be visible to everyone. We do not want to create a popularity competition, art being subjective, beauty indefinable, each individual must be able to love without influence.
• There will be no algorithm that forces artists to post regularly to have visibility, this will allow the artists to post at their convenience without any time pressure. The reflection time in the creation is essential if we want to bring quality work.
• There won’t be an algorithm that sets your preferences based on the interactions you’ve had on the platform. If you follow an artist who hasn’t posted for a long time, you are entitled to be notified of new work put online.
The arto platform will be designed with web3 technology which is based on a blockchain system. To popularize this technology, each artist will be the sole intellectual owner of their block who holds their personal information, artistic work, copyrights, contracts (Wallet) and they will also have the possibility of generating their own economy with the sale of NFT which will be set up by the platform. Artists will accumulate “tokens” (the T in NFT) in their “wallet” that they can reuse on the platform or convert them into euros.

arto platform homepage view
arto is for whom?
For artists around the world! Street artists, photographers, architects, dancers, singers, musicians, performers, sculptors etc., take a picture or film your work made in public space, geolocate, date and upload them to the platform. You will be able to define a map of your work.
Why date?
It is possible that other artists have performed in the same place, the dating of your work allows their chronological referencing on the platform. This is particularly useful for street art, which allows archiving of covered works.
Why does arto only stand out on the street?
arto wants to reference only the works produced in the public space to be able to reach stage 2 of the arto project. Go to the Ambition tab, we explain everything to you!
I don’t have any work in the street, I don’t do street art.
Invest in the street, the nature, any public space, perform, film yourself and upload your work to the platform by referencing its geolocation and date.
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arto is a revolutionary cultural project which will phased out in three stages.
1 Construction of the collaborative platform which enables artists around the world to host their work. The platform will give them access to an international artistic network and localized support forums. Once we have enough artist and work on the platform, we will move onto phase two.
2 Create an arto mobile application that will offer artistic journeys in the street, nature, public space. Users will be able to select their cultural content wherever and whenever they want. They will have access to all the details of the artworks. They will also be able to receive, after their walk, a slide show of all the artworks they passed by.
3 Creation of an international artistic cooperative where each arto artist can become a member. The profits generated by the mobile application will be invested within the cooperative to strengthen it further. We intend to build spaces for artist to work and collaborate, laboratory for cultural and artistic experimentation as well as an international professional network.
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arto will only flourish if you, the artists, bring this utopian project to life. Together with arto, we can restore freedom in art and empower artists to deliver more innovative work. Let’s federate because united everything will be possible!
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